The third edition of the Global Media Congress 2024 (GMC) opened on Tuesday at the Abu Dhabi National Exhibition Centre (ADNEC) and will run for three days.
The event brings together media leaders, experts, and innovators from around the world to explore the latest trends and opportunities in the industry.
Organised by ADNEC Group in partnership with the Emirates News Agency (WAM), the congress highlights a roadmap for creating innovative media content that reflects the country's achievements and meets the leadership's aspirations in building a diverse and sustainable media economy.
The congress aims to enhance international cooperation in the media sector, share global best practices, and establish strategic partnerships to drive its development. It also focuses on empowering youth to play an active role in the media industry, fostering innovation and creativity.
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